We made the connection over 25 years ago that most potential customers, the “lion’s share,” prefer to compare & shop on the internet before making a concerted decision to purchase goods & services online. Dirigo Digital’s adept brand strategies attract new business prospects that interact with your eCommerce store & drives new customers to visit your brick-and-mortar location.
Establishing your brand for continued growth is a time-intensive endeavor; a journey that is as unique as each of us. We are not your cookie-cutter digital marketing agency. At Dirigo, each online business presence is analyzed from a technical perspective & an exclusive plan-of-action is deployed.
We analyze your website’s strengths, vulnerabilities, Search Engine Result Page (SERP) ranking & overall digital presence. We compare your digital presence with top ranking websites offering similar products & services as your business. Following best practices detailed by Google Search Essentials, we work to increase your business’s customer base & sustaining customer retention.
Local & Statewide Digital Marketing Campaigns
Our Maine digital marketing campaigns, local & statewide, identifies your target audience & presents your brand to customers with immersive ubiquity. To accomplish these advertising goals, Dirigo incorporates social branding & management, digital P.R. & reputation management, content marketing & digital design across multiple internet channels & platforms (all in-house).
Both new & existing websites benefit from our tailored marketing campaigns & website performance techniques. When you partner with Dirigo, expect the highest quality & an all-encompassing service.
Social Media Network Branding & Management
There are hundreds of social media networks available to showcase your Maine brand & according to UMaine, there are an active 4.8 billion social media users worldwide. It’s vital to present your audience updated & relevant content media on these platforms that clearly expresses your companies mission & brand. Dirigo Digital is well versed at managing local & global enterprise companies on top-level social networks.
Social networks like YouTube provide your business prospects with a personal, first-person experience with your products, staff & style. There is no other form of advertising that can compare to this; where your customers get to know you before purchasing your products.
Digital Public Relations (P.R.) & Reputation Management
Digital P.R. & reputation management promotes your online image & provides an overall positive “atmosphere” of your online reputation. This requires constant gardening of your company’s brand. With Dirigo Digital, we help you reach your existing customers & potential business clients with a stellar portrayal of your company & brand across several internet news & media channels.
Online reviews are an integral part of every eCommerce business. Dirigo’s proactive customer outreach emboldens the potential for a positive response across the leading review mediums, such as, Google business profiles, Yelp, & Trustpilot.
Content Marketing & Fresh Digital Media Designs
Dirigo Digital produces quality, researched & high-converting digital media content that engages all genre of Mainers. We publish your media where it matters most; relative publications & authority websites that bolster your brand. Dirigo’s media presentations are meticulously tested across multiple channels to ensure our digital designs are fresh, responsive & on-point.
Does your web content, or design need an update? Stale & outdated content, know as, “content decay” is a documented factor that search engines take into account when ranking a website. Search engines want relevant, up-to-date information presented to their users.
Get the Lion’s Share of Potential Customers
When customers visit your storefront, they expect an accessible, responsive & secure environment. The same expectation rings true when it comes to your online digital presence. Maine brands should stand out above the rest & provide their customers’ with thoughtful web & social experiences. Dirigo Digital follows best practice guidelines & ensures to bridge any communication gaps between client prospects & 👉 you.